It's TIME for Regenerative Agriculture! But What IS Regenerative?
Regenerative agriculture is about restoring the resources we depend on AS we grow the food we need.
It's a mindset and a set of soil health principles that encourage the farmer to work alongside nature, rather than fighting an endless battle to tame it.
Consumers have been searching for better food for themselves that is also better for the planet for some time. Regeneratively-grown food IS the answer that meets these needs . . . but how do consumers find it? How is such a thing even defined?
Check out this 2 minute video that explores the link between regenerative farming and consumers.
What IS Regenerative Agriculture?
To help shed light on this important subject, we have asked members of our Global Food & Farm Community (many of whom have been practicing regenerative farming principles for years) to explain what regenerative means to them.
Click here to watch our video series on Vimeo or click here for YouTube. Be sure to subscribe or follow us so you can get notifications when we add more videos to the series.
To start off the series, our own Jill Clapperton shared her perspective in this in-depth conversation.
Hopefully, with enough exposure to this highly promising way of growing food, consumers will both know it when they see it and reward the food companies helping to bring it to market.